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Resources

Do It Yourselfers

Check your web site's code

For valid HTML
For valid CSS
For 508 Accessibility

How fast does your site load?

Find out what platform your site runs on

Find out who links to your web site

Typical Web Site Problems

First, perform the web site sanity test

If you answered "yes" to more than one of the above, your web site needs help! And it might not be as painful, time consuming, or expensive as you fear.

We cannot guarantee that your web site does not need a full makeover; but in more cases than not, minor outpatient surgery is all that is required to improve your overall web sit presence and attract more visitors.

Responses that will hurt your business

“My web site is good enough – hardly anyone complains about it”

“People can find it if they look for it”

“Most people have broadband so I don’t care if it downloads slowly” (newsflash: even broadband has slowdowns to 56K etc.)

“It will be too expensive to fix”

“Most of my clients call me on the phone anyhow”

“I don’t need to understand web sites, I just need more business”

If any of these statements resonate with you, please read on!

Unbeknownst to you, the current state of your web site may be causing your business to suffer.

A few simple examples:

PROBLEM: Key content on your web site is hard to find.

RESULT: Users get discouraged ; they either leave your web site – costing you a customer, or have to make an extra effort by sending you an email – costing them frustration and costing you time and energy.

FIX IT! We assist you with a review of your site architecture and page layout. Often you do not need a full site redesign! Changes to page structure and navigational items can help your visitors find their way.

PROBLEM: Your site lacks basic accessibility to visually impaired users.

RESULT: Government agencies awarding contracts see lack of compliance with a basic regulation, and may have concerns about other compliance issues.

FIX IT! We take your site through a full code cleanup, ensuring that the code is 100% validated, that your site works on all major platforms (Pop out here: Windows 2000, Windows XP, Windows Vista, Mac OSX 10.3 and 10.4, Linux) and browsers (pop out here: Internet Explorer, Firefox, Safari, Opera), and that your site is ADA compliant. * Priority 1 level etc etc

PROBLEM: Your site is too wordy in the wrong places, or worse, there are spelling and grammatical errors.

RESULT: Customers and clients do not read the portions you need them to, and they lose confidence in your business’ attention to detail.

FIX IT! We review your spelling, grammar, word usage, and assist you with edits to ensure that your language is effective, to the point, and absolutely without defect.

PROBLEM: Your site takes too long to download.

RESULT: Users get frustrated and/or leave your web site; you lose business.

FIX IT! We de-clutter the back end of your site; we optimize all of your graphics, clean up your code, and test for speed and efficiency.

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email: info@hoofprintsconsulting.com
tel: 301-755-8400